For the first time in the history of the Nigerian fashion industry, international buyers are actually attending and sourcing for fashion products and accessories from Nigeria. It will be at the 2012 edition of the Nigeria Fashion Week scheduled for 8th – 10th November at the Muson Centre, Lagos.
Some of the confirmed
buyers expected include the Milan based Camera
Buyer Moda who runs over 120 shops in Europe. Also expected is the Sak Brand Group which is one of the
largest accessory companies in the United States. It has outlets in 4,500
departmental stores in the United States and is sold across the globe in 24
international markets. Some of its outlets includes Macy’s, Bloomingdale’s,
Belk, Neiman, JC Penny, Sears, Nordstrom, Jaks Fifth Avenue etc. Also attending
is the Australian based TCF Global Group.
They have some of the biggest marketing networks in Asia like China, Indonisia,
Thailand, the Phillipines and around the world. As at press time, more buyers
are still confirming their attendance.
The Nigeria Fashion
Week is packaged and organised by Legendary Gold Limited in collaboration with
the Federal Ministry of Tourism, Culture & National Orientation and the
World Fashion Organization. The Nigeria Fashion Week 2012 will be presenting
over 40 designers from around the world on 2 daily shows for 3 days. It will
run daily exhibitions from 8 am – 8 pm. Some of the designers showing their
collection include Frank Osodi, Mai Atafo, Adebayo Jones,
Francesco D’Amico from Milan, Kosibah Creation, Zizi Cardow etc.
According to the President of Nigeria Fashion Week, Lexy Mojo Eyes, ‘it is worthless to have a fashion week without buyers. The major aim of fashion weeks anywhere around the world is to create market for participating designers collection and this is what Legendary Gold Limited over the years have been working towards. We are very excited we are getting there little by little’.
Some of the Partners
of the Nigeria Fashion Week 2012 include; Next Generation Luxury, Chevrolet
cars (represented by CFAO in Nigeria), M Gallery Hotel (the Moorhouse), Prime
Chinese restaurant, Ibis Hotel, Da Viva, Ovation International, Make Me Beauty
Place, City People magazines, Sweet Home Suites, Planet One Hospitality,
Saffron restaurant, Sakr Power Group, Cookie jar, Carthago Limited, Villa
Picassa, Distell Limited, Rossonero (jewelry &watches) and Rhapsody’s (bar
lounge).
For more details,
kindly log on to www.nigeriafashionweek.com or follow us on
twitter @9jafashionweek
